Professional
Business Support - Recommended
Reading
Books provide a wealth of both entertaining
enjoyment and educational information. Each of the books
in the recommended reading list below provide lessons to
increase your business and to improve the foundation for
your professional business support. Reading helps you
focus on your success.
These books can be found in the business, self help
and new age sections of your book store.
Let's start with a classic, Dale Carnegie's How
to Win Friends & Influence People helps you
interact with others whether they are employees, partners,
customers or friends and family.
In a similar style, Zig Ziglar talks about improving
personal traits in Better Than Good and
Over the Top. Both of these provide
excellent advice on how to improve work and working
relationships.
Brian Tracy offers prioritization advice in Eat
That Frog! where the worst task should be done
first.
In The E-Myth Revisited, Michael
Gerber discusses what it takes for an entreprenuer to be
successful in business.
Joe Calloway offers work advice for both business owners and
employees in Work Like You're Showing
Off! A favorite quote from this book is
"Showing off is about squeezing maximum fun out of any
situation, and having the brains, guts and creativity to not
only make lemonade when life throws you lemons, but also make
lemon meringue pie, a lemon cake with festive lemon icing
rosettes, and a lemon 'watch this' soufflé."
Larry Winget, The Pitbull of Personal Development, gives
advice for living and working in today's
world. Admittedly, some repetition occurs across this
series of books, but they all provide lessons for growing
as individuals and as business people. The first two,
Shut Up, Stop Whining & Get a Life
and It's Called Work for a
Reason include more work related lessons
on life. The next two with the in-your-face titles,
You're Broke Because You Want to Be and
People Are Idiots and I Can Prove It!
focus more on individual lessons. Yet those lessons can be
applied to work as well.
Two lessons from Winget's Shut Up, Stop
Whining & Get a
Life book should be
reminders for anyone working today.
"Three reasons you go to work every single day: 1) To keep
existing customers, 2) To create new customers, and 3) To make
yourself and your organization the kind that other people want
to do business with."
"#1 Work/Business Lesson: Do what you say you are going to
do, when you said you were going to do it, in the way you said
you were going to do it."
Wouldn't it be a different world if all workers kept those
lessons as their watchword every day?
In The Fred Factor, Mark Sanborn
provides the lessons Fred the postman taught him about "going
the extra mile" and doing more than people expect without
expecting more for yourself.
John C. Maxwell describes personal goal setting and
accountability to one's self in Make Today
Count. His steps guide you to making the most of
your activities each day.
Have you heard of or seen on TV the Pike Place Fish Market
in Seattle, Washington? Not only do they throw large fish
across the market successfully, they have great customer
service, have low employee turnover and make selling fish fun.
Fish! by Stephen C. Lundin, Ph.D.,
Harry Paul and John Christensen teaches the lessons of a
successful business that is both productive and
profitable.
In QBQ! The Question Behind the
Question, John G. Miller discusses that root
causes behind work related issues frequently are different than
they first seem.
Brian Tracy, one of the best-selling achievement authors
today, talks about how to increase productivity and
satisfaction in Change Your Thinking Change Your
Life.
Dr. Joe Vitale authored and co-authored several books
that on the surface may sound like self-help, but in
reality include lessons on increasing business.
Hypnotic Writing talks about the
strength of words and selling. Your Internet Cash
Machine gives advice about how the
internet can grow business. The Seven Lost
Secrets of Success provides lessons from Bruce
Barton, one of the greatest marketers of all
time. Another book by Vitale, Attractor
Factor, focuses more on personal growth
advice that applies to the working environment
too.
The New Rules of Marketing & PR
by David Meerman Scott outlines how you can increase your
business using the internet and the latest communications
vehicles.
Jack Canfield's The Success Principles, How to
Get from Where You Are to Where You Want to Be
could be considered a handbook on what you need to do to
improve.
There are many books to add to this list, but for now, let's
end with another classic, Napoleon Hill's Think and
Grow Rich. The book was first published in 1937,
but the lessons he took twenty-five years to write are
timeless.
Per Orison Swett Marden:
"Two parts of success:
Get-to-it-iveness
Stick-to-it-iveness"
Contact Solutionability today for professional business
support to help you climb higher for success.
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